Proven tactics that help customers understand your most complex content
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This Playbook is for you if…
You struggle to find the balance between informative and engaging
You’ve received feedback from readers that they don’t understand your solution
You have an amazing product but struggle to put its benefits into words
You often write tons of detailed content but aren’t getting the positive feedback you’d expect
If that’s you, then this Technical Proposal Writing Playbook can help.
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Technical Proposal Writing Playbook
Create content that informs and sells
Hello, I’m Demi Utley,
the founder at Utley Strategies. I’ve written over 200 proposals across all industries and have discovered a few challenges that come up time and time again.
The biggest challenge: how to create technical content that doesn’t read like a user manual.
I know this is something that many sellers struggle with, and that’s why I created this playbook. You’ll learn tried-and-true writing techniques that will show readers why your solution is the best choice without overwhelming them with technical information.